Conducting Viewings

Convert interest into offers

Viewings are your opportunity to convert interest into offers. Proper preparation and conduct can significantly affect the final sale price and speed of sale.

Before Viewings

Clean thoroughly before every viewing — don't assume the property is clean enough. If you haven't already, follow our house preparation guide first. Open curtains and blinds for maximum light. Turn on all lights, even during daytime. Adjust heating to a comfortable temperature (not too hot or cold). Eliminate odours — pets, cooking, smoke, damp. Air the property and use subtle air fresheners sparingly.

Pre-viewing checklist

  • Clean all rooms, especially kitchen and bathrooms
  • Open curtains, turn on all lights
  • Set heating to comfortable temperature
  • Remove pet bowls, litter trays, pet hair
  • Air the property, eliminate odours
  • Tidy garden, clear driveway
  • Secure valuables and personal documents
  • Clear parking space for viewers

During Viewings

If your estate agent conducts viewings, ideally be out — buyers speak more freely. If you must be present, stay in one room and be available for questions.

If conducting viewings yourself, greet viewers warmly, give a brief tour highlighting key features, allow them to explore freely, be honest about any issues, answer questions openly, don't follow too closely, and provide property information if helpful. Don't overload them with detail — highlight positives like a south-facing garden or convenient parking, but let them form their own impressions.

Safety Considerations

If conducting viewings yourself, never be alone — have someone else present. Pre-qualify viewers by phone. Keep valuables and personal documents secured. Don't allow viewers to wander unaccompanied. Note vehicle registrations if possible. Trust your instincts — if someone makes you uncomfortable, end the viewing.

Assessing Potential Buyers

Not all interested viewers are equal. Try to establish: Are they first-time buyers, in a chain, or cash buyers? Is their mortgage approved in principle? How quickly do they need to move? Are they serious or just looking?

Cash buyers and those without chains are most desirable as they reduce the risk of sales falling through. First-time buyers may need more handholding but have no chain. Read our negotiating offers guide for more on evaluating buyers.

Get a Free Property Valuation

Find out what your property is worth with a free valuation from local estate agents.

Get a free valuation