Selling Your House Privately

Marketing Your Property

Create a compelling property listing with professional-quality photos (consider hiring a photographer for £100–£200). Write detailed, honest property particulars including room measurements. List on property portals — some charge private sellers, but others including Gumtree offer free options. Read our marketing guide for more detail on portals.

Use 'For Sale' boards, local newspapers, social media, and word of mouth. Tell your neighbours — you never know who might be waiting for a property like yours to come on the market.

Conducting Viewings

Safety is paramount — never conduct viewings alone. Have someone else present or arrange viewings when family members are home. Pre-qualify viewers by phone to avoid time-wasters.

Prepare your property: clean thoroughly, declutter, create good lighting, and eliminate odours. Be ready to answer questions about the property, local area, and reasons for selling. See our viewings guide for more detail.

Legal Requirements

You must obtain an Energy Performance Certificate (EPC) before marketing. Prepare property information forms honestly — misrepresentation can lead to legal action. Have building regulations certificates for any work done, and be prepared to answer questions about boundaries, disputes, and any issues affecting the property.

Handling Offers

When offers come in, verify the buyer's position: are they cash buyers, mortgage approved, in a chain? Don't accept the first offer immediately unless it's your asking price — negotiate respectfully. Get offers in writing and instruct a solicitor promptly once you've accepted an offer.

Potential Pitfalls

Private sales can attract more time-wasters. You may achieve a lower price without agent expertise in negotiations. The process is time-consuming, especially if you work full-time. You'll need to chase solicitors and buyers yourself. Security concerns during viewings require careful management.

Consider whether the agent fee saving justifies these challenges. If you'd rather have professional support, find an estate agent who can handle the process for you.